: Build houses to attract tenants who pay rent to fund your company. Tenants are divided into five levels; while lower-level tenants like Slobs produce workers, higher levels pay more rent and live longer.
: Build a Gadget Factory to produce items like trees and computers. Installing computers in homes allows tenants to produce characters one level higher than themselves.
: A rapid-breeding strategy is essential. Set some of your tenants to produce new workers rather than rent to maintain a massive workforce for building and stealing resources from opponents.
: You start with a small crew of workers and foremen. Use them to build resource yards—Lumber, Concrete, Brick, and Steel—which are necessary to construct homes and factories.