Buy A Soulcycle Franchise - How To

: Also owned by the Equinox Group, this brand does offer franchising opportunities if you want to stay within the same parent company ecosystem.

While many fitness enthusiasts and entrepreneurs hope to open a SoulCycle, . As of 2026, the company continues to operate under a corporate-owned model , meaning all studio locations are owned and managed directly by SoulCycle Inc. and its parent company, Equinox Group . how to buy a soulcycle franchise

: Businesses can partner with SoulCycle for private rides, bulk class bookings, or "Bank of Bikes" wellness incentives through their Corporate Partnerships program . 3. Alternatives for Boutique Fitness Entrepreneurs : Also owned by the Equinox Group, this

: A major player in the high-intensity boutique space with a robust franchise support network. Who Owns SoulCycle? (CEO, Corporate & Franchise Explained) and its parent company, Equinox Group

: The most direct competitor with a well-established global franchise system.